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Client

image.works

Product

2021 Idea Book

Summary 

As an agency specializing in bank and credit union marketing, image.works annually creates a comprehensive book highlighting its offerings to send to financial clients. Within the pages of the Idea Book, readers can browse image.works’ products, programs, pricing and fresh design concepts. The 2021 Idea Book is presented as a go-to guide for all things financial marketing, featuring nature-focused design and copy encouraging exploration and adventure.

2021 Idea Book

Peruse a selection of Idea Book pages which emphasize image.works' capabilities and showcase the year's field guide theme.

Idea Book Introduction 

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Idea Book Postcard

Sent to financial clients located across the country, encouraging them to get their free copy. 

Postcard Front

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Postcard Back

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Idea Book Envelope

& Branded Assets 

When clients receive the Idea Book in the mail, an envelope containing themed collateral and reference items is also shipped, ensuring they always have a quick way to contact image.works. 

Asset Envelope 

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Bookmark Front 

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Bookmark Back 

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Reply Card

Idea Book Landing Page 

Clients also received emails about the Idea Book, which linked to a landing page asking for contact information. Once a client completed the form, they received their digital and/or print copy. 

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